China Dongsheng International ($CDSG), through its wholly-owned subsidiary Titan Lithium, Inc., is a lithium explorer and developer with operations in Nevada, USA and The United Republic of Tanzania. The company is currently in the process of becoming SEC compliant and seeking a name and stock ticker change.
The client, who took possession of the stock ticker $CDSG and the associated company name, is undergoing a name and stock ticker change after the event of their purchase. They needed a new branding strategy created to be the face of the company. This brand would be incorporated into all forward-facing content such as the website, Twitter, stock exchange profiles, and more.
Scope of Work
- Discovery/Strategy
- Brand Identity
- Logo Design
Website & Socials
Length of Partnership
October 2022 – present
Titan Lithium Inc.
China Dongsheng International ($CDSG), through its wholly-owned subsidiary Titan Lithium, Inc., is a lithium explorer and developer with operations in Nevada, USA and The United Republic of Tanzania. The company is currently in the process of becoming SEC compliant and seeking a name and stock ticker change.
The client, who took possession of the stock ticker $CDSG and the associated company name, is undergoing a name and stock ticker change after the event of their purchase. They needed a new branding strategy created to be the face of the company. This brand would be incorporated into all forward-facing content such as the website, Twitter, stock exchange profiles, and more.
Scope of Work
- Discovery/Strategy
- Brand Identity
- Logo Design
Website & Socials
Strategy
The strategy for this brand identity was to create a modern and bold logo while relating to the company name. The T logomark was created when referencing the divides in a spartan helmet. This creates a connection with both the first letter as well as the story of the name.
Strategy
The strategy for this brand identity was to create a modern and bold logo while relating to the company name. The T logomark was created when referencing the divides in a spartan helmet. This creates a connection with both the first letter as well as the story of the name.
Colour Palette & Typography
To provide a feeling of professionalism and trustworthiness, it was decided to use a serif font for the logo and headers. To pair with the header font, the body font of choice was a clean and legible sans-serif typeface. The main colour chosen was a deep blue, to emphasize the corporate and professional nature of the business.
Colour Palette & Typography
To provide a feeling of professionalism and trustworthiness, it was decided to use a serif font for the logo and headers. To pair with the header font, the body font of choice was a clean and legible sans-serif typeface. The main colour chosen was a deep blue, to emphasize the corporate and professional nature of the business.
Preparing for the Future
All necessary files were provided to the internal team of the company for them to manage the ongoing operation. These files included all types of formats and colour variances needed for web, print, and other digital uses.
Preparing for the Future
All necessary files were provided to the internal team of the company for them to manage the ongoing operation. These files included all types of formats and colour variances needed for web, print, and other digital uses.
Print Material
Quality print material is an important aspect of building a business. Therefore, print such as business cards, letterheads, and other materials must be designed and sourced time-effectively and with quality in mind.
Print Material
Quality print material is an important aspect of building a business. Therefore, print such as business cards, letterheads, and other materials must be designed and sourced time-effectively and with quality in mind.
View the rest of my work here.
View the rest of my work here.
